Can you get in trouble for using other people’s photos in your blog? You could…

So here’s the situation.  In 2012, I wrote a blog post here – and, since I didn’t have a picture of the item I wanted to use in the blog, I looked on flickr for a photo that could be used for the blog.  I posted the picture in the blog, making sure to attribute the photographer of the photo and provide a link back to that photographer’s flickr site.  If the picture has a Creative Commons attribution to it, then that’s the procedure you use.

That was three years ago.

Last Tuesday, I received a Twitter message from a very upset photographer, asking me what rights I thought I had for stealing his work.

Yikes.

Okay… after a Google search and a flickr search, I went through the photographer’s dozens of albums and files.  And there it was.  The one image.

There must be something wrong, I thought.  This has to be under a Creative Commons license.  I wouldn’t have used it otherwise.

It was only then that I noticed – the photo was not under a Creative Commons license.  It was, in fact, a photo that was listed in flickr’s guidelines as with a circled “c” – in other words, it was a copyrighted photo and all rights were reserved.

Okay… my mistake.  I found the blog post and immediately took the photo down.

I also alerted the photographer of the mistake and told him that the photo had been removed from the blog post.

I thought that would be the end of it.

I was wrong.

It wasn’t that the photo was deleted that caused the problem – it was, in fact, that the photo was used in the first place.  And my mistake – in using a photo that wasn’t under a Creative Commons license – could cost me big.  He wanted to hear my offer of payment before he considered his options.

Eventually I reached an agreement with the photographer – I made a donation to a charity of his choice, I apologized for my mistake, and promised to be more vigilant about such things in the future.  He accepted my apology, and agreed to the charitable donation as a complete settlement of the issue.

So what does this mean?

I say this to all of you, whether you have a blog or a Tumblr or a Pinterest account.  We live in a cut-and-paste society, and it’s too easy in this world to simply find an image, right-click and save it on our desktops, or link it to a blog or whatnot.  But the truth of the matter is, there are millions of images out there that are free to use.  There are millions of images out there that have a Creative Commons license to them, meaning that you could use them under the rules of the copyright holder.

And there are just as millions out there that are flat-out copyrighted.  Use of these images on your blog or in an advertising campaign, without asking or receiving permission to use them, can cost you lots of money.  It can require you to retain an attorney.  It can cause you sleepless nights.

That being said… I’m glad that the photographer and I worked things out.  It could have been much worse.

I’ve apologized to the photographer for the mistake, and I apologize to all of you because I made that mistake.  Even if the mistake occurred years ago, even if it was a single mistake in over 2,500 blog posts, it’s still a mistake that – in retrospect – I should have used better diligence.

So let’s all move forward from this moment.