Speling iz harrd.

We all get these targeted advertisements on our social media feeds. It’s a royal pain in the ass.

But sometimes the ads are intriguing. And the ads make me want to find out more about the product.

Take, for example, this little blurbie that popped up on my Facebook page.

I mean … that would look really swank in my Chevrolet. A solid organizational box for the trunk of my Chevrolet. It would surely have the Chevrolet bowtie logo on it, as a good branded Chevrolet product should.

I mean, this advert has a box for your BMW vehicle, so they have to have one for Chevrolet, right?

Okay, I’ll at least take a look at the product. What’s the worst that could happen? I end up with three weeks of targeted advertisements for car organizer boxes and whatnot?

So I clicked on the link.

Hmm. Price is a little steep, but I guess that’s part of the privilege of having a branded Chevrolet trunk organizer box, right?

And this thing is $160 – but conveniently marked down to $79.95? I’m wondering at what point in time was this item ever worth $160? Was there someone who ordered a Maserati organizer and they got dinged with the retail price?

Oh, and this advertisement has one of those “only X left” countdown features. The number quickly descends as you watch the advertisement, giving you the impression that many people are buying this right now and you’d better pull out your wallet and give them your credit card, lest you miss out. Funny thing … I refreshed the advertisement, and the counter went BACK UP to 250 available. Hmm. I guess everybody who “bought” one of these trunk organizers suddenly returned them the minute they saw I was going to buy one. Feh.

And then I looked at the brand options.

See if you can spot what this Chevrolet owner saw.

Um … er …

Chevorlet? Chevorlet???

Are you freakin’ kidding me? One of the most famous car badges in the world, and you can’t even get the freakin’ name spelled correctly?

Oh wait … oh wait … You misspelled Cadillac as well? One L? What, did you lose an L in a budget cut or something?

And surprisingly … there’s no option for a trunk with a Buick brand. Wow. Maybe the MENSA graduate who set up this website thought “Buick” was too complicated for his pea-brain.

I mean, they could have gone 0-for-4, but they at least got “GMC” spelled correctly. Which, if you can’t spell “GMC” – I mean, think about it, it’s like asking someone for the phone number for 9-1-1 – you got problems, son.

And I’m thinking … if they can’t spell the car brands’ names correctly, what’s going to happen when I shell out $80 for this product?

Yeah. This is a baby bird project. Nothing but cheep cheep cheep.

All I’m saying is … you had your chance. I would have bought one of your trunk organizers. But not if I’m going to worry that the product will arrive branded as Chevorlet.

That’s on you, bro.

You ALMOST got a sale. But where I come from, “Almost” only counts in horseshoes, hand grenades, and birth control.

Or to explain it in your lingo – it only counts in hosresheos, hnad granedes, and brith cotnrol.

Meh.